Hi, I'm Simone! I run the clothing brand KOEN. KOEN is a Swiss based Organic Clothing brand. We use 100% organic fabrics and sewing threads, gathered from plants grown in Europe and surrounding countries. Other sewing supplies, such as buttons or elastic bands, are made of natural materials and are whenever possible fully organic.

The style of KOEN is relaxed and minimalist, inspired by Japanese aesthetics and a conscious lifestyle. The clothes are designed to promote well-being in our bodies and to enjoy a clear aesthetic at the same time.

All pieces are made in Switzerland with high-grade finishing.

The photos I want for KOEN should look soft, kind, relaxed and natural.